Our Story

Pasture-Raised. Vertically Integrated. Structurally Superior.

Industrial "free-range" sheds run up to 10,000 birds per hectare. They turn paddocks into bare dirt. We do things differently.

We run a strict maximum of 300 to 500 birds per hectare.

Our custom-built mobile sheds are towed to fresh Victorian pasture every three to seven days. If the hens stay put, the ground degrades. So we move them.

Moving the flock breaks parasite lifecycles. It guarantees the hens a diverse daily diet of deep-rooted perennials, legumes, and insects. This is what creates the strong albumen and deep yolk colour that holds its shape in a rolling boil.

Once grazed, we lock the paddock up and rest it for 45 to 60 days. This rebuilds the soil microbiology. Sunlight grows the pasture. Hens forage and distribute manure. The soil breaks it down. The pasture recovers stronger.

Our Core Values​

The principles that underpin every decision we make, guiding our mission to nourish the land and its creatures.​

Integrity​

We believe in transparency and fairness, ensuring our farming practices reflect the honesty we uphold in our relationships with our customers and the land.

Compassion

Our commitment to kindness extends beyond our hens. We care for all creatures great and small, providing a sanctuary for those in need.

Sustainability

We strive to protect and regenerate our environment, implementing practices that ensure the health of our land and contribute positively to the ecosystem.

Meet Our Good Egg Family

Learn about the team dedicated to our farm’s success.
Donkey: Operations manager - Good Egg Co

Donkey

Operations Manager:
Passionate about producing the highest quality, freshest eggs every day.

Wombat: Head of Security - Good Egg Co

Wombat

Head of Security:
Ensuring all our hens are secure and kept in line.

Atilla: Head of Pastoral Care - Good Egg Co

Atilla

Head of Pastoral Care:
Committed to the emotional, spiritual, and practical wellbeing of all our chickens.

Stuart Bevan

Focused on providing the best environment for our flock.

Join the Good Egg Family​

Become part of our journey towards sustainability and ethical farming. Subscribe for updates on fresh eggs and farm happenings.

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